Jack Marshall
Digiday
New York, NY, United States
Contact Jack
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Past articles by Jack:
Office space: The changing nature of work is changing our workspaces too
The nature of work is changing faster than ever. The spaces we work in must be ready to change too. → Read More
The ROI of snacks: How companies track the impact of free food in the office
Free food, snacks and beverages are now a staple at many media and marketing-related companies. But for companies picking up the tab for such perks, justifying the expense is more of an art than a science. → Read More
'They want their jobs to fit their life': How the workplace is undergoing a revolution
In the current workplace, younger generations want to work differently, as companies struggle to adapt. → Read More
'I took a mulligan': How execs course-correct after making a career mistake
The career mulligan is becoming perhaps becoming less taboo than it was before. → Read More
'It's the human cost': Buyers shrug at YouTube's latest brand crisis
A number of major brands are pulling ads from YouTube due to its latest brand safety “crisis," and media buyers are reacting with a collective shrug. → Read More
'I was shot': Martin Sorrell on his departure from WPP and the future of the agency business
Sorrell on his recent departure from WPP and the circumstances that led up to it. → Read More
Cannes Briefing: 'Mom and Dad crashed the party': Marketers get serious with agencies
Many marketers are using the Cannes Lions to continue or kick-start conversations about some part of the digital marketing system they think is broken. → Read More
The judgmental map of Cannes
You think you know Cannes? → Read More
'Tightening of the belt more than pullout': Publicis finds it hard to ignore Cannes entirely
The Cannes policy has caused headaches and confusion for Publicis employees. → Read More
Candid thoughts of marketers on GDPR, cutting out agencies and Facebook ROI
Marketers gathered at the Digiday Programmatic Marketing Summit in New Orleans this week to discuss the future of programmatic marketing. → Read More
The Rundown: Publishers sweat the ad details
In this week's Rundown: Martech vendors pivot to blockchain, why Facebook can't iterate its way to a successful entertainment platform and more. → Read More
'They're saying, "F publishers"’: Media winners and losers of Facebook's feed purge
Publishers had plenty of warning that the Great Facebook News Feed Purge was coming. That doesn’t make it any less painful for many. → Read More
Online Ad Prices Rise as Industry Combats Counterfeit Inventory, Google Says
Attempts to combat counterfeit, or “spoofed,” online advertising space are showing signs of success, according to online ad giant Google. → Read More
Online Publishers Adopt Standards to Help Readers Spot Trustworthy News
News publishers and technology companies have agreed to adopt a set of transparency standards in an attempt to help readers better assess the quality and reliability of the journalism they find on the web. → Read More
CMO Today: AT&T-Time Warner Pushback; Roku’s Growing Ad Revenue; Web Summit Recap
Here's your morning roundup of the biggest marketing, advertising and media industry news and happenings. → Read More
CMO Today: Snap’s Slow Growth; Facebook Messaging Tools for Businesses; Disney vs. L.A. Times
Here's your morning roundup of the biggest marketing, advertising and media industry news and happenings. → Read More
Mattress Company Shutters Web Publication, Pivots to Print
Mattress brand Casper is launching a print magazine called Woolly and shuttering Van Winkle’s, the sleep-focused online publication it launched in 2015. → Read More
CMO Today: More Video Quality Issues for YouTube; Advertisers Rethink NFL; Outcome Health Loses Customers
Here's your morning roundup of the biggest marketing, advertising and media industry news and happenings. → Read More
Niche Online Publishers Bank on Subscriptions Over Advertising
A growing number of independent publishers, whose audiences are too small for significant ad revenue, are using new technology to help them sell subscriptions. → Read More
Financial Times Finds Counterfeit Ad Space Was Offered By At Least Six Companies
The Financial Times has determined that a host of advertising technology companies offered counterfeit, or “spoofed,” FT ad space, suggesting that some of the industry’s major players are unable to prevent the fraudulent tactic. → Read More