Marc Schenker
Hootsuite
Vancouver, BC, Canada
Contact Marc
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Marc:
10 Social Media Tips for Small Businesses
Smart and simple social media tips for small business. Learn how to build brand awareness, drive sales, and gain new customers. → Read More
20 Essential Typography Terms for Non-Designers
20 Essential Typography Terms for Non-Designers ~~ Typography is one of the most essential aspects of design. It’s single-handedly responsible for getting the message of a design across clear… → Read More
A Designers Guide to Fast Websites and Perceived Performance —
Perceived Performance is just as important as actual Page Speed. Marc Schenker explains why, and what this means for user interface designers. → Read More
Will Website Builders Take Over? The Debate Is On
Will Website Builders Take Over? The Debate Is On ~~ Your website is quite possibly the most important marketing tool that your design business will ever have. Through your site, your customers… → Read More
SEO Basics 101: How to Quickly Optimize Your Website for Search Engines
Fail to optimize your website for search engines, and thereby fail to get new leads, customers and traffic to your site. That’s how it goes in today’s modern world of SEO and digital marketing on... → Read More
How to Improve Work-Life Balance in Your Small Business
Work-life balance has traditionally been one of the hardest things for small business owners to master. Whether it’s the long hours, constant need for marketing, or the requirements of... → Read More
20 Restaurant Menu Templates With Creative Designs
Restaurants that invest considerable thought in their menus do better than those that don’t. Menu designs are vital in convincing customers to buy specific items. → Read More
Designing Content for Readability, Legibility and Clarity
Designing for the web has to be based on making the content as clear possible for your site visitors and readers or they’ll simply leave your site. The result, frustrated... → Read More
Social media blunders that prove celebrities (and 2 wannabes) are not infallible
Celebrities may be worshipped, but on social media, they are as human as the rest of us. Here are some of the most disastrous social media fails that celebrities (and wannabe stars) have ever been involved in. → Read More
The most Instagrammed Halloween costumes in each state
Halloween is just around the corner, and whether you’re a child or just a child at heart, chances are you’re going to dress up. That begs the question, what should you go as this year? Vampire, astronaut — Kim Kardashian, maybe? (Too scary?) If you’ve got an exciting Halloween party to attend or just like trick-or-treating, it’s going to help if you wear a popular costume. Luckily, Halloween… → Read More
Survey shows many European Facebook and Instagram users embellish their posts
A new study conducted by HTC in Europe suggests that Facebook and Instagram's users routinely use deception to give off a social media persona that's far more exaggerated and adventurous than they really are. → Read More
Teens prefer Instagram, Twitter, and Snapchat (in that order), says new survey
Just when you thought that Facebook was the king of social media, a new study comes along that shows otherwise, at least among teens. Teens like Instagram, Twitter and Snapchat over Facebook. → Read More
LinkedIn retools Groups and debuts new sales metric
LinkedIn is changing up its Groups feature and debuting a new metric in Sales Navigator that should interest sales professionals active in social selling. → Read More
The Use of Color Contrast in Mobile Ecommerce Design — Web Design and Development Blog
The implications for your client’s ecommerce store should be crystal clear based on mobile’s surging popularity: If you’re not making the mobile shopping experience as seamless, convenient, and pain-free as possible, your client’s going to lose out on a lot of business. Here's how to create great mobile ecommerce design by using color contrast. → Read More
Best Practices for Designing High Converting Landing Pages — Web Design and Development Blog
Learning how to design effective landing pages is a skill that no web designer should be without. It is a direct path to your client getting more conversions and sales, which is the only reason you’re building a website in the first place. The better you get at it, the more clients you’ll get, the more references you’ll receive, and the more significant the projects you work on will become. → Read More
Best Practices for Designing High Converting Landing Pages — Web Design and Development Blog
Learning how to design effective landing pages is a skill that no web designer should be without. It is a direct path to your client getting more conversions and sales, which is the only reason you’re building a website in the first place. The better you get at it, the more clients you’ll get, the more references you’ll receive, and the more significant the projects you work on will become. → Read More
Find your dream candidate with a dating-style app called Voter
Voter is the a app that makes it easy for you to find the candidate who's best aligned with your own political views. Much like a dating app, it streamlines finding you your perfect match, politically speaking. → Read More
Game of Thrones star says objectification in TV and film isn’t just for women
In a recent interview, Game of Thrones star Natalie Dormer gave a candid interview about the current state of objectification in Hollywood. Dormer claims, in her experience, the men in showbiz are just as objectified as women. → Read More
Lawyer demands Game of Thrones-style trial by combat
A Staten Island lawyer by the name of Richard A. Luthmann has asked for a trial by combat ala Game of Thrones. He's asked a judge to allow the practice to settle a lawsuit in which he's the defendant. → Read More
Miley Cyrus dogs Taylor Swift’s new ‘violence revenge’ video Bad Blood
Miley Cyrus attacks fellow pop starlet Taylor Swift in the upcoming issue of Marie Claire magazine. Specifically, Cyrus disapproves of Swift's violent "Bad Blood" video and questions Swift's reputation as a role model. → Read More