Maghan McDowell
WWD
Half Moon Bay, CA, United States
Contact Maghan
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Past articles by Maghan:
Stitch Fix Expands Into Plus
The online merchant that offers customers help from personal stylists is launching into the plus-sized market. → Read More
Nike Ups Innovation With VaporMax
The active giant is pushing forward with a new style that eliminates the foam midsole. → Read More
Truth or Dare: Would Amazon Buy Macy’s?
Experts are doubtful that the heritage department store has found a suitor in the e-commerce leader. → Read More
Liketoknow.it Releasing Stand-alone App
The influencer network’s app will go live in March and lets influencer-created images seen on the mobile web become shoppable no matter the platform. → Read More
Liketoknow.it Releasing Stand-alone App
The influencer network's app will go live in March and lets influencer-created images seen on the mobile web become shoppable no matter the platform. → Read More
How Levi’s, Macy’s and Intel Approach Fashion Tech
Experts shared the story behind the Google-Levi’s jacket, and other fashion-tech projects. → Read More
Instagram Live Makes Fashion Week Debut
Instagram head of fashion partnerships Eva Chen shares how to win at live video during fashion week, plus which designers are getting it right. → Read More
Snapchat and A+E Develop Reality Show
A+E developed an unscripted reality show for Snapchat’s Discover platform that will debut in April. → Read More
Uber to Give Away Public School Show Tickets
In what has become a tradition for the transportation app, Uber has partnered with a fashion brand during New York Fashion Week to give riders tickets to a fashion show. → Read More
Special Fashion Week Content Delivered Through Google Search
When users search “fashion week,” designer-supplied content, street style and party photos will appear. → Read More
Special Fashion Week Content Delivered Through Google Search
When users search “fashion week,” designer-supplied content, street style and party photos will appear. → Read More
Pinterest Makes Images More Shopping-Friendly
Pinterest adds Shop the Look to detect stoppable items in pictures and Lens, which matches real-world items to Pins. → Read More
Michael Kors Facebook Study Connects Ads with In-Store Visits
The first published study of Facebook’s offline conversions ad tools found a 31 percent increase in transactions attributed to the ads. → Read More
Levi’s Joins Tech Companies in Opposing Immigration Ban
The San Francisco denim firm joined Google, Apple and Facebook in opposing the executive order, saying that it would hurt business. → Read More
Rebecca Minkoff Teams With Like to Know It to Make Show Shoppable
Social media influencers and models will share shoppable looks on Instagram during the designer’s Los Angeles fashion show. → Read More
Amazon to Build Air Hub for Prime Air Cargo Planes
Packages with be sorted, loaded and unloaded into at least 16 planes in the Kentucky hub, which will create more than 2,000 jobs there. → Read More
Amazon, Apple CEOs Fight Back Against Immigration Ban
In letters sent to employees this week, Jeff Bezos and Tim Cook voiced a firm stance on the executive order restricting immigration from Muslim-majority countries. → Read More
With Snap IPO, Investors Eye Revenue, Growth and User Numbers
With an expected initial public offering this spring, Snap’s vital stats — and estimated $25 billion valuation — should come into sharper focus. → Read More
WWD’s 10 of Tomorrow: Business Development Executive Julia Hamilton Trost
This Google executive leads the effort to meld the seemingly incongruous worlds of fashion reality and virtual reality. → Read More
WWD’s 10 of Tomorrow: Mobile Commerce Director Harper Reed
Reed aims to put PayPal in the driver’s seat in the realm of mobile commerce. → Read More