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If you offer a product or service on your blog, you need a sales funnel. But how do you get started? Here's a complete breakdown of the 5 stages of the blog sales funnel (and how to use them) → Read More
By understanding the details of Instagram's most popular types of posts, you can fine-tune your own Instagram content strategy. These seven tips will take your posts to the next level. → Read More
While it’s true that compelling visuals are key for Instagram, it’s also important to remember that a great caption can help your engagement to skyrocket, with more comments and likes tha… → Read More
Did you know Instagram has over 600 million users, 100 million of which are daily active users? Within those 100 million users you’ve got men and women of all different ages with a variety of inter… → Read More
You know that feeling you get after a really long day at work? It’s that feeling of dread when you think about answering one more phone call, or writing another email. We all get this feeling f… → Read More
How often do you say the wrong thing and kick yourself later? Don’t worry, you’re not alone – we all end up with a chronic case of foot-in-mouth from time to time. However, the word… → Read More
“Say it fast, and say it well” – that’s the mantra for the age of fleeting customer attention spans. Research tells us that adults across the U.S. spend around 12 hours a day… → Read More
In the world of startup development and marketing, it can feel as though every day brings with it some sort of new technology, outreach channel, or social platform that we all need to rush to keep on… → Read More
Is your company looking to get more out of social media this year? If so this post is for you! Today I want to talk about three big goals: how to get more Instagram followers, how to increase engagem… → Read More
Are you ready to hear a harsh truth? The ‘if you build it, they will come’ approach to marketing is dead. Sure, you can throw hordes of cash at paid ads on Facebook or email and hope that somethi… → Read More
Coming up with the perfect headline for a blog post is notoriously tough. Use these 5 formulas that have been academically proven to make an impact. → Read More
Who buys your product? (Besides your friends, and your mom, that is.) Understanding who you’re selling to is crucial in today’s personalized marketing environment. The more you know about… → Read More
Word-of-mouth is one of the most valuable types of marketing for your startup business. In fact, it has been shown to influence anywhere up to 50% of all purchase decisions. Think of it this way R… → Read More
Do you have the itch to start your own company? That’s great! Many entrepreneurs start off by feeling the itch but being unsure about what to sell. If you have a few business ideas you’re tossing… → Read More
Do you really have to spend money to make money in the world of modern marketing? When trying to figure out the elusive question of “how much” a new startup should allocate toward Internet market… → Read More
Do you really have to spend money to make money? In an era where small businesses are fighting tooth and nail to keep their budgets as tight as possible, it’s only natural to hold off on paid marke… → Read More
Learn why video should be part of your marketing routine and where you should incorporate different types of video in your sales funnel for maximum impact. → Read More
Are you ready to start using Instagram marketing to grow your business? Awesome! The social network has over 700 million users which means if you can’t find your target audience on Instagram you’… → Read More
If you know anything about SEO marketing strategies, then you probably know that they’re incredibly fickle. Just as soon as one “best practices” article appears online telling you h… → Read More
Logic is a funny thing. Most consumers think they make their decisions of what to buy, and what to do based on logic and information. However, the truth is that logic often intertwines with emotion i… → Read More