Nick Rojas
RIS News Insights
Chicago, IL, United States
Contact Nick
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Nick:
7 Top Tips for Customer Retention
Long-term customer retention is much more difficult than simply making a potential consumer aware of your brand. These seven strategies are demonstrably effective ways to improve your long-term customer retention tactics with cutting-edge tools and techniques. → Read More
3 Very Important Ways Blockchain Technology Will Save Social Media Marketing
You probably heard about the hot water Facebook is in. The eyebrows raised over the way Cambridge Analytica and Facebook used consumer data is a definite red flag for everyone on social media. However, there… → Read More
6 Reasons Retailers Should Accept Bitcoin as Payment
Is accepting Bitcoin as payment right for your business? From paying vendors to processing customer transactions, let’s take a look at six business-minded cryptocurrency benefits. → Read More
4 Challenges Franchisers Face When Creating Digital Marketing Strategies
Nick Rojas identifies 4 aspects franchisors need to work around carefully, such as keyword cannibalization in PPC, personalized email marketing, and more. → Read More
The Blockchain Technology Impacting Digital Marketing (Are You “Paying Attention”?)
Blockchain technology will impact digital marketing, and you should pay very close attention. This makes it essential for marketers to pay close attention to the blockchain innovations of the present, and future. Blockgeeks CEO, Ameer… → Read More
What is Mobile-First Indexing and How Does it Affect SEO?
How does it work? If you have a mobile website, Google will determine the ranking of both your mobile and desktop website based on solely the mobile website. → Read More
Definitive Guide to Google Mobile-First-Index (Top Questions Answered)
Google mobile-first index ranks your site based on its mobile content, speed, and user experience, among other ranking factors. This has made site owners, SEOs, and content marketers focus on mobile-friendliness. The mobile-first index is… → Read More
Does Your Business Need a Financial Detox?
While it may seem complicated and time-consuming, the long-lasting effects of a detox for your business will be worth it. And the truth is, when done right it won’t be difficult, just informative and beneficial. Here are some steps for a financial detox: → Read More
13 Strategies to market Your Small Business on a Tight Budget
Marketing your small business is important, but doing it on a tight budget can be challenging. The good news is that you don’t need thousands of dollars to develop a powerful marketing strategy. With a little creativity and some marketing know-how, you can turn your tight marketing budget into sales. Here are 13 strategies... Read more » → Read More
How to Use Chatbots to Improve Customer Acquisition
Use chatbots to supplement customer care & bypass the sales funnel to convert prospects that are looking for information about your products or services. → Read More
Adding AI Chatbots To Your Marketing Mix
Even though chatbots are the latest marketing buzzwords and there’s a lot of talk about them, in some ways, chatbots aren’t that new. They began as automated customer service bots guiding → Read More
5 Steps To An Influencer Marketing Strategy
Influencer marketing is vital for any consumer-facing brand in 2017. The concept is certainly not new. Many brands have used influencers as marketing asset → Read More
What Google's new Pixel Phone Will do for Mobile SEO
Google Pixel smartphone may soon take the market. What are the implications of voice search for SEO? Should we start doing keyword research differently? → Read More
5 Strategies Brands Can Use to Target Millenials Through Snapchat
From WeeWorld to Plurk, Nexopia to Glocals, there are so many social media apps that one industry publication narrowed down the list by profiling only the top → Read More
From Ideation to Promotion The Step by Step process of Getting your Online Business Off the Ground
Millions of people own and operate successful businesses — all of which started as simple ideas. Technology has made it easier than ever for entrepreneurs to → Read More
How to determine your social media budget
As every marketing dollar is a critical resource, how do businesses determine what to spend on social media? → Read More
5 Ways to Use Giveaways to Generate Social Buzz
Giveaways are one of the best ways to stimulate interest in your product, because people like to tell other people about free things. Here are five ways to use giveaways and contests to advantage. → Read More
4 Big-Hearted Ways to Use Facebook for Nonprofits & NGOs
Wondering how to use Facebook for nonprofits? This post will help! Here are 4 ways to use your organization's FB page to get new supporters & donations. → Read More
6 Strategies to Promote Your Business to an International Audience
It has never been easier for businesses to branch out into international markets — but cutting and pasting your domestic content onto an overseas website i → Read More
Bloggers: Here's How to Overcome Writer’s Block!
Having trouble getting started on your latest blog post? No problem. Here are 6 ways to get your mojo back and overcome writer's block in a hurry. → Read More