Jacqui Frank
Business Insider
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Past articles by Jacqui:
Ethereum co-founder Vitalik Buterin on how he created one of the world's largest cryptocurrencies in his early twenties
Buterin built Ethereum as a blockchain platform that other applications could be built on top of. He compares bitcoin to a pocket calculator whereas he sees Ethereum as a smartphone. → Read More
Elon Musk's mother, supermodel Maye Musk, talks about raising successful children and leveling up her career at every age
Supermodel Maye Musk's book, "A Woman Makes a Plan," details how she found her way as a mother, businesswoman, and model. → Read More
This couple made a grain-free cereal from tapioca, chickpeas, and pea protein
Three Wishes Cereal was relying on in-store sampling to get customers to try its cereal, but the pandemic forced it to change strategies. → Read More
Lebanon's financial crisis is spinning out of control as bread prices rise for the first time in 8 years and people fall deeper into poverty
* Lebanon has been in economic and financial crisis since last year. * Prices of basic necessities, have risen dramatically since October 2019, while the Lebanese pound has lost 80% of its value. Subsidized bread prices have risen 33% nationwide. * As a result of the crisis, 75% of residents may end up in poverty, according to one estimate. * View more episodes of Business Insider Today on… → Read More
Some experts believe climate change may increase the emergence of new animal-to-human transmitted diseases like COVID-19
Around 75% of new infectious diseases are zoonotic, like COVID-19. Some experts believe climate change may be putting humans in closer contact with animals. → Read More
7 products to keep your hands healthy after constant handwashing, according to a dermatologist
Frequent, thorough handwashing is an important way to avoid the coronavirus, but it can take a toll on some people's skin. → Read More
Drugmakers are developing coronavirus vaccines in record time — but it will still be months before one is available
Drug companies are working on developing a coronavirus vaccine at record speed. But it could still be a while before we see one ready for use. → Read More
How the Super Bowl became the championship of advertising and how to win it today
The Super Bowl is a rare television event where the audience is actually willing to watch the commercials which has turned it into an advertising showcase. → Read More
Deepak Chopra explains how to unlock your natural happiness, creativity and productivity
Deepak Chopra is a physician, educator, and author of "Metahuman: Unleashing Your Infinite Potential." He explains how to find your natural happiness. → Read More
Legendary venture capitalist Ben Horowitz on culture mistakes most companies make, diversity in leadership, and the outlook for crypto
Business Insider's full interview with legendary VC investor Ben Horowitz about how most companies misunderstand what corporate culture is. → Read More
Under Armour CEO Kevin Plank explains how he's getting the company back on the front foot after a bumpy 3 years
Under Armour CEO says that despite the bumps in the road over the past few years, he is proud of what the company has accomplished during that time and he is ready to move from defense to offense. → Read More
WarnerMedia exec reveals how the company's marketing strategy has changed to keep up with the audience
WarnerMedia marketing exec Molly Battin explains how the company has shifted its strategy to keep up with changes in technology and audience behavior. → Read More
General Mills chief brand officer says marketers should not focus on creating advertising, but creating markets
Brad Hiranaga says the best marketers understand the fundamentals of the business but also think creatively about how products can solve problems. → Read More
The top CMOs in the world share the campaigns they wish they had thought of
We asked some the brightest minds in advertising to share which campaigns were so good that they wish they had thought of them. → Read More
Anheuser-Busch's CMO on what many companies get wrong when it comes to being purpose-driven
Anheuser-Busch InBev CMO Pedro Earp sat down with Business Insider's Sara Silverstein to talk the future of the marketing industry. → Read More
Burger King's CMO explains why the biggest risk in marketing is not taking one
Burger King CMO Fernando Machado on what drives his decisions and how the marketing industry is changing. → Read More
There's a secret room behind Mount Rushmore that is inaccessible to tourists
Mount Rushmore's sculptor was worried about the legacy of his work and added a room to ensure its meaning would not be lost. → Read More
Wall Street heavyweights set the record straight on the proposed 70% super-rich tax they say is wildly misunderstood
Three Wall Street heavyweights told Business Insider why Alexandria Ocasio-Cortez's proposed 70% tax on the super rich is vastly misunderstood. → Read More
Understanding this one cognitive bias may help you better negotiate a pay raise
Knowing about the anchoring effect, our tendency to rely too much on the first piece of information, may help you better negotiate a pay raise. → Read More
Here's why we give better advice to our friends than we give to ourselves
Adam Grant is the author of "Originals: How Non-Conformists Move the World." He explains why we give better advice to our friends than to ourselves. → Read More