Tracy Vides
Business 2 Community
Wisconsin, United States
Contact Tracy
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Tracy:
3 Subtle Conversion Nudges Online Businesses Shouldn’t Miss
Sales is the ultimate test of the success of any online business, be it B2B or B2C. Site visitors are notorious for coming in, taking a look, and leaving → Read More
4 Ways to Optimize B2B Content for a Mobile-First Experience
If your B2B website design isn't responsive on mobile devices, you're going to lose potential customers. Here are four ways to optimize your content and website design for mobile-first. → Read More
Tips for Making Your Photographs Look Professional
Photography is an art and with the hi-tech smartphone in our hand, all of us have metamorphosed into artists. We know that duck-face is not flattering and → Read More
Going Beyond Conversions: 5 Indispensable Tactics for Creating a Loyal Customer Base
Breaking into the vastly crowded world of ecommerce is an intimidating task, especially when you are looking up at giants named Amazon and eBay. As many quickly learn, getting an online store up and… → Read More
Getting a Realistic View of the Gig Economy’s Role in Small Businesses
Let’s say you’re a small business that just opened up shop recently. More than likely, your budget is a little tight. You might also have a myriad of jobs that need to be done and a very limi… → Read More
Here’s How to Turn Around a Disengaged Employee EnvironmentSmall Biz Daily
Gallup has intensely studied the workplace around the country and has found that on average, only about 3 out of 10 employees are actively engaged with their work. → Read More
The Top 4 Tools to Keep Your Team on Budget
Sticking to a budget is a key factor in executing a successful marketing campaign. Here are 4 tools that will help your business improve budgeting throughout → Read More
3 Ways Blockchain Technology is Shaping the Future of the Consumerism
It seems we live in a world constantly conflicted by the opinions of giant corporations and everyday consumers. This has been a factor in society (and governments) for generations. However, it appear… → Read More
How to Beat Retail Competition by Riding Ecommerce Trends
With online retail sales in the United States shooting past the $300 billion mark in 2016, it’s safe to say that ecommerce is an entity that shows absolutely no signs of slowing down. As the compet… → Read More
3 Pointers for Startups to Successfully Navigate the Rapid Growth Stage
Transitioning from the startup phase to rapid growth is one of the most exciting times for a company. There are most likely a lot of emotions for startups. → Read More
5 Essential Tips for Training a New SEO Team
How to stimulate your SEO team by making interaction transparent and open, by giving them access to good learning resources and foundational initiatives. → Read More
3 Actionable Tips & Resources to Boost ROI Using Predictive Analytics
Profile your most profitable customers, visualize their journey, and put in place processes that best meet their preferences with predictive analytics. → Read More
How Intuitive Website Design Is The Key To Better Conversions
An intuitive website will hold on to the visitor, get to know more about their preferences and eventually convert them to a paying customer → Read More
6 Routines Project Managers Need to Get Right Every Time
Have you ever wondered why some project managers are more successful than others? It is because they are more efficient in handling their teams and the projects assigned. Project management often seems to be easy: make a team, assign tasks, allocate budget, and get the job done. But, project managers play the most difficult, yet … → Read More
How to Effectively Grow Your Email List for Free
The numbers have been in for quite some time now – email is the most-opened, most-preferred and highest-ROI way of communicating with your customers and prospects. It comes as no wonder that 51% of… → Read More
Why Your Facebook Organic Reach Is Still Falling And How to Fix it FAST
Looking for ways to get your Facebook organic reach back on track? No problem. Here's why your Facebook organic reach is still falling and how to fix it FAST. → Read More
The Good, Bad and Ugly of UX Decisions
A user may not remember what she bought from you last. She may not even remember how much she paid for whatever it was. But one thing that’s hard to forget is the experience she had while shopping… → Read More
Learn From the Big Enterprise: Best Practices in Keeping Small Business Systems Up to Date
Whenever we look at a well-oiled IT infrastructure, we usually think that it is run by a “fat cat” company that has the cash flow to maintain it in the order it is in. That’s not necessarily wr… → Read More
5 WordPress Plugins to Make your Site More Fabulous
Optimize for mobile, solicit feedback, integrate with social media, and personalize - the best WordPress plugins to improve your site! → Read More
6 Reasons Why You’re Not Getting Conversions From Your Content
Content marketing has been the flavor of the season for a handful of “seasons” now. And by the looks of it, we’re going to enjoy its company for a long time to come. A sure sign of its populari… → Read More