Chip Espinoza
Tech Cocktail
Atlanta, GA, United States
Contact Chip
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
| Recent: |
|
| Past: |
|
Past articles by Chip:
How the Internet of Things Can Be Good for Small Businesses
The Internet of Things are producing a vast amount of big data. Here are some tips on how small businesses can leverage this information. → Read More
Partnership Agreements Are Critical For Your Business
At some point if you bring on a business partner, it'll be important to have a partnership agreement. Here are tips on what to include in the contract. → Read More
How to Optimize Search for Your WordPress Blog
With over 500 new blogs launching each day, how can you get yours to stand out? Here are tips to optimize your blog on search and with some speed. → Read More
How to Connect With Customers Through Targeted Content
With more consumers finding brands via mobile, its more important than ever for businesses to target their content. We have tips to get you started. → Read More
5 Tips For A Flawless Facebook Ad Campaign
A Facebook ad campaign can bring your content out into the limelight. But first, you need to follow a few tips to make sure it works. → Read More
Should You Reinvent An Industry As A Business Idea?
Instead of thinking that you must invent a new industry out of scratch like many think Zuckerberg did, think about how you can reinvent an industry. → Read More
Small Businesses Need to Worry about Cybersecurity More Than Ever
Small businesses are the new target for cyber criminals. These easy steps can help companies combat threats and protect data from hackers. → Read More
5 Tips to Boost Your YouTube Marketing
Marketing is hard enough without adding video into the mix. But if you want your YouTube channel to shine, you need to use these tips. → Read More
Apple iOS 11 Update Could End the Life of 200,000 Old Apps
With the anticipated Apple iOS 11 update, mobile apps that once functioned normally could potentially become obsolete to users. → Read More
How to raise prices and keep your customers
Raising prices on your customers is an incredibly hard sell. For customers who already have an existing or long-term relationship with your business, raising → Read More
The 5 Content Marketing Strategies Defining 2017
Not all marketing strategies are made equal — effectiveness depends on how you create your content, how you promote it and what your business goals are. A → Read More
Is Your Training Worth The Investment?
Training new employees is an unavoidable cost of running a business. Employees cost money to be replaced, and once you have a viable replacement, it takes ti → Read More
Planning a Switch to Instagram Business? Maybe Don't.
The Instagram business profile is not necessarily always the best option for a company, and it may not always improve customer response. → Read More
5 Tips For A Successful Mobile App Launch
Your mobile app launch needs to go off without a hitch. Fortunately, these tips will help you cover all the bases before it goes live. → Read More
The Difference Between Social Media Influencers and Brand Ambassadors
Although they often appear to be similar positions—and people can switch between them quickly—they are two distinct positions with two distinct roles. → Read More
How Technology Is Shaping the Future of Onboarding
First impressions are always crucial, and that remains true for a new employee and his workplace. As a new employee gets adjusted to his role within a compan → Read More
5 Ways Content Marketing Can Revolutionize Your Online Business
The digital age has made your business’s reputation more important than ever before. Here's how content marketing can help. → Read More
5 Ways Content Marketing Can Revolutionize Your Online Business
The digital age has made your business’s reputation more important than ever before. Here's how content marketing can help. → Read More
Are Remote Workers Good or Bad For Business?
If telecommuting is managed correctly, it can be a net benefit for a business as long as employers know how to handle their employees. → Read More
Are Remote Workers Good or Bad For Business?
If telecommuting is managed correctly, it can be a net benefit for a business as long as employers know how to handle their employees. → Read More