Haniya Rae
hyperallergic
New York, NY, United States
Contact Haniya
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
| Recent: |
|
| Past: |
|
Past articles by Haniya:
Occupy White Walls Game Lets You Simulate Developing Your Own Blue-Chip Gallery
A van Gogh might be impossible for most of us to own in real life, but this computer game makes it a simple transaction → Read More
Inside Enterprise's Content Marketing Strategy
What does a rental car company have to do with the NHL? More than you think, as Enterprise's content marketing strategy proves. → Read More
Inside Retail's Live Chat Revolution
Customers who work with a live chat representative find the highest level of service satisfaction at 73% when compared to 61% by email and 44% by phone. → Read More
Google Jacquard's Levi's Jacket Isn't All That Smart, Or That Great
The drive to own all consumer data and place it within Google's synced application apparatus is extremely limiting, and the Levi's Jacket is a perfect example. → Read More
5 Retail Marketing Trends to Watch in 2017
The first half of Q1 2017 has come and gone. If your retail marketing strategy isn't driving the ROI it should be, try these trends on for size. → Read More
What Made By Google Tells Us About The Future Of Retail
Though the Made By Google pop-up store closed on December 31, it hints at what might be just around the corner for both the tech company and other tech-savvy retail players. → Read More
Inside Herman Miller's Foray Into Brick-And-Mortar
For the high-end furniture manufacturer Herman Miller, it's the right time to open a Manhattan flagship. → Read More
Bricks Versus Clicks: The Black Friday And Cyber Monday Breakdown
Though physical retail locations still bring in the highest amount of holiday sales, data analysis says this will soon switch to eCommerce. → Read More
The Good, The Bad And The Ugly Of Halloween Pop-Ups
After Halloween is over, seasonal pop-ups selling ghoulish merchandise ghost, leave just as quickly as they came. → Read More
The Retail Blow-Up Is Coming, And It Won't Be Pretty
Eventually, retailers of all sorts that aren't interesting enough for consumers or haven't smartly localized their goods will be hitting a wall. → Read More
Does Acer's New Swift 7 Spell Doom for Apple?
We knew it was coming: Apple Inc.'s days of being the best personal computer manufacturer are numbered. → Read More
High schoolers hashtag to win Adidas gear -- and promote the brand
Adidas is using hashtags to sort through its million followers to the its Facebook football-specific page to target high school football players. → Read More
Goooooaaal! Pelé's new soccer app shoots and scores
For every soccer fan who has ever wanted to follow in Pelé's nimble footsteps, "Pelé, The King of Football" is the game you've been waiting for. → Read More
Century 21's social strategy: There's no place like home
Century 21 -- with the largest online presence in the real estate world -- didn't need to resort to a puppy ploy for attention. But it sure didn't hurt. → Read More
Century 21's social strategy: There's no place like home
Century 21 -- with the largest online presence in the real estate world -- didn't need to resort to a puppy ploy for attention. But it sure didn't hurt. → Read More
Président Cheese molds its social presence
The cheese brand is building out a web of content throughout its newly launched presence on Facebook, Twitter, Instagram and Pinterest. → Read More
Président Cheese molds its social presence
The cheese brand is building out a web of content throughout its newly launched presence on Facebook, Twitter, Instagram and Pinterest. → Read More
Stella Artois wants you to hear your beer
For beer lovers, the brew is a symphony for all of our senses -- except, perhaps, hearing. Until now. → Read More
Fooled you: Brands roll out the pranks for April Fools'
Brands aren't taking April Fools' Day lightly. Here are a few of our favorite corporate pranks so far today. → Read More
Shockvertising: Is Pedigree starved for attention?
Pedigree's new campaign involves tweeting and posting on Facebook photos of a starving dog from animal shelters and their recoveries. → Read More