Greetje den Holder
Business 2 Community
The Hague, ZH, Netherlands
Contact Greetje
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Past articles by Greetje:
4 Content Marketing Trends to Watch
About a month ago, I talked about how email marketing is vastly outperforming every other marketing channel when you look at ROI. I thought I’d expand this blog post to the entire field of content marketing. I want to see what the current content marketing trends are. After all, content marketing is in a constant state of evolution. Content marketing trends: Content Marketing Institute reports A… → Read More
No Personal Branding Needed – The Entrepreneur Can Win Another Way
I have fallen in the trap of thinking I need to spend time on personal branding too. In fact, I… → Read More
Why You Should Be Updating Your Evergreen Content
The first time I wrote about evergreen content was in 2015 when I described how to write it. A few… → Read More
Blog or Podcast: What Best Helps the Entrepreneur?
For my translation agency, I am used to blogging. For my other company Meemoeder.com, I have added vlogging to the… → Read More
Instagram Ads: Best Practices for Beginners
You may be a brand that is thinking about running Instagram ads but has not tried anything yet. You might be like me and have tested an Instagram ad or two to see how it works. In two instances, it did not work for me at all. I wanted to highlight a 24-hour giveaway, but Instagram’s review process took longer than those twenty-four hours! A third try, where I did not have a time limit, did work… → Read More
How to Best Use Facebook Stories on Your Business Page
If you are managing social media accounts for your brand, you might sometimes be overwhelmed with all the new apps, features or tools. Facebook Stories is one of those more modern features on a platform that you may have been using for years. What is it, how can your brand benefit from it, how can your brand best approach Facebook Stories, and what are some best practices? This blog post will… → Read More
Voice Search: Why Your Business Needs to Prepare Now
As John Koetsier says: “Amazon ushered in a new era of voice-first computing in mid-2015 when it launched the first Amazon Echo. Four years later, voice-activated assistants on multiple devices have proliferated widely, but few local businesses are ready to take advantage of voice search. Only 4% of companies have correct, up-to-date information on all the key platforms. Articles have been… → Read More
Sponsored Posts on Instagram: The Ultimate Guide
Unsurprisingly, Instagram is an outstanding platform for brand awareness. Instagram has 1 billion monthly active users, and 500 million of…… → Read More
Hashtags on LinkedIn: How to Use Them
Three weeks ago, in ‘Hashtags on Popular Social Media Sites: The Ultimate Guide,’ I explained how to best use hashtags on the most popular social media sites. I discussed LinkedIn, but as with Facebook, it stands out in hashtag use. It seems like hashtags on LinkedIn are almost not done. The tip I found was: place hashtags at the end of your update, keeping your main message clean without the… → Read More
Hashtags on Facebook: Should You Use Them?
Two weeks ago, in ‘Hashtags on Popular Social Media Sites: The Ultimate Guide,’ I explained how to best use hashtags on the most popular social media sites. I discussed Facebook, but as with LinkedIn, it stands out in hashtag use. It seems like hashtags on Facebook are almost not done. The tip I found was: “Use only one specific hashtag per update and place it at the end of the post. Doing this… → Read More
Debunking 3 Myths About Starting a Small Business
I started my translation agency BudgetVertalingOnline over seven years ago. It was very exciting, but naturally, I had many questions. Starting a small business may seem daunting. Luckily, you will find that it is not all that bad. In this blog post, you will see the results of a recent small business survey. Also, it debunks three myths about starting one. Little cash Aspiring entrepreneurs who… → Read More
Top 10 Instagram Trends You Should Follow Now
Did you know that over 80% of Instagram users follow at least one business, with more than 200 million visiting at least one business profile every day? Instagram is no longer just a place to post pretty images. The platform is a space to engage with customers, share new experiences, and build a community of raving fans that keep coming back for more. After writing about how to use Instagram… → Read More
How to Grow Your Business with Video
Ever since I started vlogging for my company Meemoeder.com, a world of opportunities has opened up to me. I have noticed more engagement, more invites to events and interviews, and overall better brand awareness. If you want to learn how you too can grow your business with video, this blog post might help you. You will find out why video is such a powerful and cost-effective medium, and you will… → Read More
How Should the Entrepreneur Use Instagram Stories in 2019?
Recently, Buffer analyzed 15,000 Instagram stories from 200 of the world’s top brands. Did you know that 400 million people around the world use Instagram Stories on a daily basis? Instagram Stories offer businesses a unique opportunity to capture the direct attention of audiences and potential customers. Instagram Stories content is incredibly engaging but what are the best practices for an… → Read More
How Do You Easily Build a Multilingual Website?
I have already talked about how machine translations can only be a solution when you have user-generated content on your…… → Read More
How to Go Viral with Meme Marketing
Unless you have been living under a rock since the Internet came around, you know what memes are. You have seen them all over your social media feeds. However, marketers have a really difficult time… → Read More
12 Effective Ways to Find Blogging Inspiration
As I have said before, finding inspiration for your content creation can be a little tricky and writing may sometimes feel like an obligation. No matter how much you love writing for your blog, you w… → Read More
Why They Do Not Share Your Blog Post and How They Will
You have spent much time writing a blog post and now, your audience does not read and share your post. It feels painful and you wonder what you can do about it. Well, in this blog post, you will find… → Read More
16 Killer Instagram Hacks and Features for the Entrepreneur
In 2017, Webdam noted that visual social media platforms were growing faster than text-based ones. According to the stats, there are currently over 1 billion Instagram accounts active every single mo… → Read More
3 Things Word-of-Mouth Marketing Is NOT
How referable are you? Do you get referrals without having to ask? If not, there are a few steps you can do to increase your word-of-mouth marketing and be more referable. You might notice that just… → Read More