Gianna Capadona, Digiday

Gianna Capadona

Digiday

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Recent:
  • Unknown
Past:
  • Digiday

Past articles by Gianna:

Hint's Kara Goldin: 'It's not all about Facebook'

Hint's Kara Goldin discusses turning a product into a company, avoiding too much reliance on a single platform and expanding the brand into new categories. → Read More

Time Out's Julio Bruno: What readers want is community

On this week's episode of The Digiday Podcast, Brian Morrissey sits down with Time Out CEO, Julio Bruno to discuss turning a brand into an experience, why print still works and the importance of brand control in licensing deals. → Read More

Accenture's Amy Fuller: 'Talent branding is the least developed of the marketing disciplines'

On this week's episode of Making Marketing, Shareen Pathak sits down with Accenture CMO, Amy Fuller to dig deep into what she's working on at Accenture. → Read More

The Atlantic's Taylor Lorenz: People like TikTok because it's free of toxicity

On this week's episode of The Digiday Podcast, Taylor Lorenz returns to discuss TikTok, which everyone is talking about, but not many understand. → Read More

Daily Harvest's Rachel Drori: There is a cycle of torching cash in the DTC space

"After I raised that initial round of funding, I wanted to figure out what I was building towards." → Read More

National Public Media's Gina Garrubbo: The golden age of audio is here

On this week's episode of The Digiday Podcast, Brian Morrissey sits down with Gina Garrubbo, CEO of National Public Media, for a podcast about podcasts. The two discuss whether or not we've reached the golden age of audio, trends in monetization and sponsorship, and why smart speakers are falling short of expectations. → Read More

Foot Locker's Jed Berger: 'The marketing industry is in for a revolution'

Shareen Pathak sits down with Foot Locker CMO, Jed Berger to discuss the changing role of marketing at Foot Locker in this week's podcast. → Read More

USAFacts' Poppy MacDonald: We need to bring facts back into the discussion

In this week's episode of The Digiday Podcast, Brian Morrissey welcomes Poppy MacDonald back into the studio to discuss her new role as president of USAFacts, how staying away from projections translates to staying away from partisanship, and why the positive feedback she's received from lawmakers gives her hope for the future. → Read More

GQ's Will Welch: Media needs to go niche to stand out

In this week's episode of The Digiday Podcast,GQ's Will Welch discusses the evolving role of a magazine editor and the cultural shift in men's fashion. → Read More

Newsy's Blake Sabatinelli: Consolidation is coming to streaming video

Newsy CEO Blake Sabatinelli discusses the transition from digital to TV in our latest podcast. → Read More

Video: WTF is Apple's privacy update?

Digiday senior reporter Tim Peterson breaks down Apple's new privacy update. → Read More

'Make someone smile': Execs sound off on the future of content marketing

At Digiday's Content Marketing Forum in New York earlier this month, we gathered 500 content marketers to discuss the future of content marketing. We also asked execs to discuss what they'd learned, and how they are modernizing their toolkit to create their marketing campaigns. → Read More

Video: WTF is bid shading?

Senior reporter Tim Peterson discusses the many iterations of this ad buying process, and the good and bad sides of bid shading. → Read More

'Race to the bottom': Top publishing execs sound off on the biggest challenges in the industry

See our five major takeaways from the Digiday Publishing Summit. → Read More

Video: Local Media Consortium's Fran Wills wants Apple to become a better local news partner

When it comes to Apple, Local Media Consortium (LMC) CEO, Fran Wills, believes there is still work to be done before it becomes true allies to small and local publishers. → Read More

Video: Ziff Davis' Mike Finnerty on using its size to drive its commerce business

Mike Finnerty, general manager at Ziff Davis, reveals how it uses its scale to make the most of its commerce operations. → Read More

Video: McClatchy's Grant Belaire on selling subscription 'side products'

In this presentation from Digiday's Hot Topic: Subscriptions and Commerce, hear from Grant Belaire, vp, digital audience development at McClatchy. → Read More

New York Magazine Jason Sylva on how to launch a paywall

Jason Silva, general manager of consumer marketing revenue at New York Magazine, discusses its decision to go with a dynamic paywall. → Read More

New York Media's Pam Wasserstein: We have to diversify from an ad-driven model

"I think the way that you approach e-commerce determines how well you can scale it." → Read More

Vox Media's Melissa Bell: The industry has given Facebook too much emphasis in the conversation

Subscribe: iTunes | Google Play | Stitcher | Anchor Digital media is going through a tumultuous period. Layoffs at publishers such as Buzzfeed, Gannett and Vice in recent weeks have become the latest example in what appears to be a coming reckoning for new media companies. At the same time, successes where publishers have created … → Read More