Rebecca Cullers
AdWeek
Atlanta, GA, United States
Contact Rebecca
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
| Recent: |
|
| Past: |
|
Past articles by Rebecca:
Ford Made a Crib That Simulates a Car Ride, So Babies Everywhere Can Finally Drift Off
And sleepless parents everywhere want one. → Read More
New Zealand’s All Blacks Viciously Tackle Random Japanese People in AIG’s Fun New Ad
With a very cute ending. → Read More
April Fools’ Day 2017: Our Roundup of All the Best Brand Hoaxes
See all of this year’s coolest and funniest pranks. → Read More
Crayola Is Vowing to Retire One Crayon From Its Iconic Box of 24 This Week
Crayola is promising/threatening to remove one crayon color from its iconic box of 24 on "National Crayon Day" this Friday. That happens to be the day before April Fools' Day, [...] → Read More
A Southern Chicken Chain Celebrates Anime Cosplay, but It’s Not Mainstream Just Yet –
Cool new spot from Zaxby’s. → Read More
Zara Throws a Bizarre Curveball in ‘Love Your Curves’ Ad With No Curves –
What exactly happened here? → Read More
April Fools' Day 2016: Our Foolishly Giant List of the Best Brand Hoaxes
It's that time again: April Fools' Day, when brands get rewarded for being deceptive, impractical and stupid. And hopefully, funny. We're collecting our usual huge list of brand hoaxes. Email me or Tim with any we missed. → Read More
Stephen Fry Offers a Hilarious Guide to British Etiquette for Heathrow Airport
Heathrow Airport has gotten Stephen Fry, a well-known British person, to take the piss out of British manners. → Read More
Wired Interviews Lex Luthor in Fiendishly Fun Escalation of Comic-Book Movie Marketing
Comic books are about world-building. → Read More
Cards Against Humanity Threatens to Cut a Picasso Into 150,000 Pieces This Holiday
Cards Against Humanity recently bought a Picasso. And it's now asking 150,000 people to vote whether to donate it to a museum or laser-cut it into 150,000 pieces. And I'm one of those people. Which Picasso? Tete de Faune—a 1962 Linocut print, of which the artist made a series of 50. → Read More
Black Lives Matter in Akoo's Fall Fashion Film, Which Takes a Stand on Racial Violence
Police brutality is a hot-button issue in our nation right now. But despite the current advertising climate of social good projects, most brands have been silent on the subject. → Read More
Reese's Turned Gripes About Its Ugly Christmas Candy Into Funny Ads About Tree Shaming
For those who've noticed Reese's building on its Halloween dominance by making uniquely shaped candies for other holidays, too, here's a little-known fact: It's been making Christmas tree-shaped peanut butter candies since 1993. But it wasn't until this year that anybody really paid attention, and not for the most flatteri → Read More
A Toronto Mall's Sexy Santa Is So Hot, Even Adults Want to Sit in His Lap
Toronto readers, you're in luck: At the Yorkdale Shopping Center, one sexy mall Santa is melting the Internet. Time to make a furry new allegiance, Team Jacob. → Read More
Lego Is Finally Making Slippers to Protect Your Feet From Those Painful Little Bricks
Every parent knows the searing pain of stepping on an errant Lego brick in the middle of the night. It might even be how your kids learned their first curse words. Luckily, Lego has heard our cries of pain and has teamed up with French ad agency Brand Station to make Lego-branded padded slippers so your feet will survive that bricking. → Read More
Netflix Just Came Up With the Perfect Trick to Get Your Kids to Finally Go to Bed
In just five minutes, Netflix will help you win your nightly bedtime war with your children by brokering a compromise between you and your reluctant sleeper(s). The streaming TV service polled parents globally to figure out the stalling and delay tactics that kids use to push bedtime back. → Read More
Women Compare Their Stalkers in Bollywood-Style Throwdown in Dating Site's Crazy Ad
In this ad for Indian dating site TrulyMadly, two women have a musical battle to determine whose would-be suitor is the creepiest. → Read More
Feeling Judged? Judging Others? This Heartfelt Similac Film Hopes to End the Mommy Wars
Some 95% of mothers feel judged, but they also do plenty of judging themselves, as Similac's latest campaign delicately demonstrates. → Read More
Does Niagara Falls' Creepy Recycling Mascot Want Your Trash, or Your Soul?
The city of Niagara Falls, N.Y., wanted to get people—particularly millennials—more excited about recycling, so it came up with what it hoped would be a memorable mascot: Totes McGoats, a man in a latex goat mask (available on Amazon) and a blue T-shirt. → Read More
Does Niagara Falls' Creepy Recycling Mascot Want Your Trash, or Your Soul?
The city of Niagara Falls, N.Y., wanted to get people—particularly millennials—more excited about recycling, so it came up with what it hoped would be a memorable mascot: Totes McGoats, a man in a latex goat mask (available on Amazon) and a blue T-shirt. → Read More
This Craigslist 'Missed Connections' Ad, 43 Years in the Making, Is Simply Heartbreaking
Sometimes you read something that's so beautiful, you don't care if it's true. This Boston man's "Missed Connections" posting on Craigslist, looking for a woman who saved his life back in 1972, is one of those things. The "Missed Connections" section is an advertising art form unto itself. → Read More