Liza Perstneva, SEMrush

Liza Perstneva

SEMrush

Saint Petersburg, FL, United States

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Recent:
  • Unknown
Past:
  • SEMrush

Past articles by Liza:

The Biggest SEO Challenges and How to Meet Them #semrushchat

During our weekly SEMrush Chat, we discussed today’s biggest SEO challenges and ways to meet them with our special guest Nick Eubanks, an entrepreneur, an SEO engineer, an audience developer, the VP of W.L. Snook, and the founder of DotConvert. Nick ... → Read More

HTTP to HTTPS: A Complete Guide to Securing Your Website #semrushchat

Websites are constantly compromised. You may not even think that your innocent blog or site that doesn’t contain any users’ credit card information has anything worth being hacked for. Nevertheless, hackers can easily turn your website into a malicio... → Read More

Site Speed Optimization Techniques #semrushchat

Webpages that have a longer load time tend to have higher bounce rates and a lower average time on a page. So, the question is, how can you speed up your website? To answer this question, we decided to discuss this topic during our weekly SEMrush Cha... → Read More

Why PPC and SEO are Game Changers for Your Business #semrushchat

If you want to know why PPC and SEO are game changers for all businesses, read the following recap of our SEMrush Chat. Our regular chat participant Traffic Jam Media, a digital marketing agency that helps companies gain quality visitors, helped us a... → Read More

How to Handle Social Media in a Crisis #semrushchat

To figure out how to effectively handle social media in a time of crisis, we invited Shayla Price to our SEMrush Chat. Shayla is a B2B marketing strategist, a content marketer, a speaker, a social media marketer, and a contributor to Entrepreneur, Sh... → Read More

Making the Most of Your Marketing Budget in 2017 #semrushchat

To help you make the most of your marketing budget this year, we invited Maureen Jann to our weekly SEMrush Chat. Maureen is the Director of Marketing for the award-winning digital marketing agency Point It, a podcast hostess and a blogger. → Read More

The Ultimate Guide to Increasing Your Organic Traffic and Conversions #semrushchat

During our first SEMrush Chat of 2017, our chat participants discussed how to increase your organic traffic and conversions. This time we invited Don Purdum, a digital marketing consultant, an award winning blogger, an author, a speaker, and the founder of UnveiltheWeb.com, to be our special guest and share his experience. → Read More

The Best Campaigns of 2016 #semrushchat

At the end of 2016, we decided to look back at some of the most remarkable marketing campaigns of the past year. Indeed, 2016 saw many marketing campaigns that were experimental, innovative, inspiring and successful. → Read More

Keyword Research Challenges and How to Master Them In 2017 #semrushchat

To improve your keyword research strategy in the upcoming year, check out the following recap of our SEMrush Chat. Our chat guests discussed how to master various keyword research challenges in 2017. → Read More

Everything You Need to Know About Omni-Channel Marketing #semrushchat

To figure out why omni-channel marketing is critical to your success and how to effectively implement this technique, we invited Rebekah Radice to our SEMrush Chat. Rebekah is the Chief Marketing Officer of Post Planner, an award-winning content mark... → Read More

Bringing the Offline Online: Rocking Social in Real-Time #semrushchat

During our recent SEMrush Chat, we discussed how to turn your online connections into offline business relationships. We were very excited to welcome Brian Fanzo, a keynote speaker, a podcast host, a social video expert and a digital marketing strate... → Read More

The Ultimate Guide to YouTube SEO Success #semrushchat

We invited Nathan Hague to our SEMrush Chat. Nathan is a software and YouTube marketing expert, and the director of AustraliaWOW!. He and our other chat participants shared great insights into YouTube video optimization. → Read More

The Thanksgiving Recipe for Digital Marketing Success #semrushchat

We‘re thankful to our SEMrushchat participants who helped us create a ”Thanksgiving recipe“ for digital marketing success. Always be prepared for action! To know how to face all the challenges and take advantage of opportunities the digital marketing... → Read More

Advanced Video Marketing for SEO and Social #semrushchat

To discuss advanced video marketing techniques for SEO and social, we invited Ryan Stewart, a digital marketing consultant, an SEO and video marketing expert, and the founder of WEBRIS and Laces Out, to our SEMrush Chat. Ryan and our other chat parti... → Read More

Growth Hacking Secrets Revealed #semrushchat

To reveal growth hacking secrets and debunk some myths about the topic, we invited Vincent Dignan to our SEMrush Chat. Vincent is an award-winning public speaker who specializes in growth hacking, internet marketing, and personal branding. → Read More

The Scariest SEO Stories #semrushchat

The SEMrush team decided to discuss the scariest SEO stories during our weekly SEMrush Chat. → Read More

Smart Remarketing Strategies #semrushchat

In this SEMrush Chat recap, you’ll find several smart remarketing strategies for targeting users who were already interested in your product or service. We were excited to have Arnout Hellemans as our special guest. → Read More

Discussing Featured Snippets #semrushchat

We discussed Featured Snippets with AJ Ghergich and our other SEMrush Chat participants. AJ Ghergich is the founder of Ghergich & Co and an SEO and content marketing expert. → Read More

Pubcon Las Vegas Casino Game #semrushchat

We took our weekly SEMrush Chat to Pubcon, one of the most popular industry events of the year. This time, all our chat questions were based on the speeches of seven Pubcon speakers. Since the event was held in Las Vegas, we decided to craft these qu... → Read More

Free Chrome Extensions Marketers Should Use #semrushchat

Many people use Google Chrome because they like it and find it easy to use. But the browser becomes even more powerful when you add specific extensions to it. For now, there are many different extensions that enhance the functionality of the Chrome b... → Read More