Clair Lorell
Digiday
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Past articles by Clair:
Digiday Agency Summit
The Agency Urgency: Building the Shop of Tomorrow The agency business is under attack. Clients are building their own in-house capabilities and competition is coming from everywhere. On top of that, procurement rules the roost and trust in the business is at all time low, thanks to allegations of non-transparency that cut through the the […] → Read More
Digiday Agency Summit
The Agency Urgency: Building the Shop of Tomorrow The agency business is under attack. Clients are building their own in-house capabilities and competition is coming from everywhere. On top of that, procurement rules the roost and trust in the business is at all time low, thanks to allegations of non-transparency that cut through the the […] → Read More
Digiday Agency Summit
The Agency Urgency: Building the Shop of Tomorrow The agency business is under attack. Clients are building their own in-house capabilities and competition is coming from everywhere. On top of that, procurement rules the roost and trust in the business is at all time low, thanks to allegations of non-transparency that cut through the the […] → Read More
Digiday Agency Summit
The Agency Urgency: Building the Shop of Tomorrow The agency business is under attack. Clients are building their own in-house capabilities and competition is coming from everywhere. On top of that, procurement rules the roost and trust in the business is at all time low, thanks to allegations of non-transparency that cut through the the […] → Read More
Digiday Agency Summit - Digiday
The Agency for the High-Speed Content Era:Â Agencies are in the midst of a transition. Industrial era models are showing their age, and new approaches are springing up to make agencies more nimble, productive and fast. At the heart of this is the imperative to rethink creativity for a fast-paced modern media era. The 2014 Digiday … → Read More
Digiday Publishing Summit - Digiday
The 2014 Digiday Publishing Summit from September 17-19 in Key Biscayne, FL, will highlight the individuals at emerging and legacy publishers staying on top of publishing’s evolving landscape and experimenting with success. → Read More
Introducing Digiday Publishing Summit Europe - Digiday
Digiday will hold its first European Publishing Summit June 2-4 at the W Barcelona in Spain. → Read More
The Digiday Programmatic Summit: brands, agencies to share strategies - Digiday
Programmatic advertising has become so prevalent that Digiday will be hosting its first ever Programmatic Summit, May 14-16 in New Orleans, LA. → Read More
Top 5 reasons to attend the Digiday Brand Summit - Digiday
Why attend DBS this year? There are many reasons. But, we've narrowed it down to five to keep things simple. → Read More
SapientNitro wins best in show at Digiday Retail Awards - Digiday
SapientNitro's work with Briggo Coffee Haus building a fully automated robotic barista won Best in Show at the Digiday Retail Awards in New York City last night. → Read More
GE Wins Best in Show at Digiday Video Awards - Digiday
Last night's Digiday Video Awards Gala recognized brands, agencies, publishers and tech companies across 18 categories with agency Pereira & O'Dell winning in two. → Read More
Brand Hacking at the Digiday Agency Summit - Digiday
The Digiday Agency Summit in Palm Springs next month will feature a brand hack competition and behind-the-scenes stories from some of today's most successful marketing campaigns. → Read More
FTW: How USA Today Mastered Viral Sports Content
In just nine months, USA Todayâs fun, curated sports news site FTW has blitzed the increasingly competitive sports content game. → Read More
Inside Hearst's Native Ad Strategy
In a signal of its deepening commitment to native advertising, Hearst Magazines launched a new native ad campaign yesterday for Lancôme on MarieClaire.com. → Read More
Digiday Retail Summit: In-Store Experiences for a Digital World - Digiday
Execs from Sprint, Pep Boys, Kroger and Barnes & Noble will discuss how they are building digital in-store experiences for connected consumers at the Digiday Retail Summit, Jan. 29-31. → Read More
Brand Hacking at the Digiday Mobile Innovation Camp - Digiday
The Digiday Mobile Innovation Camp featured rising stars and industry veterans from top digital agencies to compete in a mobile-focused brand hackathon. → Read More
The Betaworks Guide to Hacking a Brand - Digiday
Betaworks' head of creative James Cooper is joining next month's Digiday Brand Summit to discuss what brands can learn from startups → Read More
SS+K, R/GA Honored at Digiday Sammy Awards - Digiday
Agencies SS+K and R/GA were the big winners at last night's Sammy Awards Gala, recognizing achievement in social advertising, media and marketing. → Read More